Contact Lens Institute report highlights ways to attract new, former contact lens patients

The Contact Lens Institute has published a new report on actions that eye care practices can take to attract potential and former contact lens wearers.
According to a CLI press release, the 26-page report, “Beyond Vision: Behaviors to Attract New & Returning Contact Lens Wearers,” was based on research with more than 1,000 vision-corrected adults, including glasses-only wearers, new contact lens wearers and contact lens dropouts. The report features key points that can be used for staff training, as well as practical implementation tips contributed by 2024 CLI Visionaries.

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